The Learning Practitioners Association: representing all individuals substantially engaged in or actively working towards consultancy, design, development and delivery of training interventions whose recipients are outside statutory education.

The trusted place for trainers, learning developers & training advisers

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Welcome to your TrainerBase update 274.

The Autumn is upon us; the nights are getting longer and the days are getting busier. Our visit to WOLCE a couple of weeks ago was very positive. We have new contacts with close to 100 purchasers who were introduced to the the Association and the site. We (well Carol) continue to get positive calls from learning and development departments interested in using Learning Practitioners' Association services including the Find a trainer search facility (are you listed in the rankings) and our brokering service.

We want you to be successful in your business and we continue to look for ways in which all members can raise their profile in the eyes of the purchasers that use the TrainerBase web site and contact the Learning Practitioners' Association for support and advice. With this in mind I am continuing with a series of articles on how you can improve your web 'presence' and thereby become more successful as a result of your membership of the Association.

This weeks article which is on our .info web site for all members to benefit from; by getting leads by:

• Sharing resources (without giving away your stock in trade)

In the previous article I outlined:

• Activating your profile, selecting a style and starting editing pages.

• Adding images and links

• Search engine optimisation

• Testimonials, courses and programmes

And in Future articles I will provide tips for both Basic and Full enhanced profiles on:

• Who has been looking at your profile (how popular are you)
• Networking (making contacts in a virtual world)
• Applying for opportunities (how not to get yourself eliminated before you start)

If there are other topics about which you would like an explanation, please feel free to get in touch.

And do remember that the ability to find work via the TrainerBase web site is just one of a number of benefits to all members of the Learning Practitioners Association. Others include:

• discount insurance
• free copies of TJ
• advice and support on business and learning and development practices and
• coming soon: a legal helpline.

What other benefits would you be interested in?

Top

Of course there is the usual activity taking place on the site and you should visit regularly to ensure you do not miss out.

Opportunities

A small number of opportunities have been posted on the site in the last week. Have you seen if your next job has been posted?

News stories

We are always keen to receive news stories from members; this is great FREE advertising. The line up for WOLCE is in the news.

Discussion forums

Charlotte Mannion and Mostafa Nassef have commented on group meetings on the Discuss page. Andrew Gibbons has asked about advertising off his web site in the Members only forum.

New members

New members of the Association include:
David White, Tom Battye, John Ryan, Phil Lion, David Lumley, Ian Perrett, Peter Moore, Glenn Harris, Andy Taylor, Todd Heskett.

Downloads

Dominic Moss, Sue Cohen and Keith Glass have recently added some resources to the Downloads section.

Number of FREE downloads on the system: 1,710.

Downloads in the past 28 days: 304

Useful Stuff

Joy Wilson has contributed an insightful article in the Useful stuff section on
Working in the Middle East.

Do you have contributions that would be of interest to visitors and raise your profile? Let us know.

User statistics

Current total number of active web site users: 5,997 of which 4,217 are UK based.

Currently signed up for the newsletter: 5,023

Currently signed up for offers and ads: 5,396

Current association members: 477. Is this the economic climate hitting. The number and value of opportunities contracted via the site is holding up, if not improving. The purchaser campaign is generating potential leads. We are increasing the level of benefits. What else is there we can do?

Number of new member types in the past 28 days;

• Basic user (potential purchaser) 10
• Supplier 2
• Trainer 41

Profile views in the past 28 days; 5,150.

• Traceable: 889 (registered user on TrainerBase)
• Non traceable: 4,261 (unidentifiable visitor, search engine robot)

The top searched for subject in the past 28 days out of a total of 146 different subjects are:

• Leadership, Project Management, Communication Skills, Presentation Skills and Finance and Accounting

And what are the top keyword searches being used in the general Search filed on the site: well here they are:

• invoice, tna, time management, coaching, training needs analysis, opportunities, jobs, kolb, resources, trainers, open and closed questions, assertiveness, proposal, sample invoice, open questions, managers guide, to tna, project management, export, insurance, questioning, evaluation, coaching exercises, pdp, train the, trainer, appraisal, appraisal forms, invoices, first aid, customer service, learning styles, trainer, leadership, rates, management.